Project Description

cBright Lighting

San Leandro, California

A Re-Brand

For an Established Lighting Company

Theresa approached our team with a rough concept in mind for her new logo. She asked us to turn her idea into a professionally designed logo that included a corresponding icon that could work with, and without, the name. Within a few short weeks, our team presented Theresa with this logo design and matching business cards. We gave careful consideration to the design styling, fonts, and colors to ensure the re-brand represents cBright Lighting well and strongly resonates with Theresa’s predominately male customer base.

Logo Design

Brand Colors

Black and gray paired with a pop of bright yellow.

Night

Color Formula

#609691

Light

Color Formula

#f7cb18

Fog

Color Formula

#c3d2c4

Marketing Projects