Psychology Works

Menlo Park, California

A New Brand

For a Restructuring Psychology Practice

When Dr. Mike joined Dr. Edna’s psychology practice, they wanted a new brand designed for a growing practice. After quickly settling on the name, Psychology Works, our team worked closely with Dr. Mike and Dr. Edna to design their new logo and website. From there, we worked with them to get their new brand in front of new patients in the Menlo Park, California, area and beyond to help grow their new joint practice. Take a look at our work with Dr. Mike and Dr. Edna to build their brand at Psychology Works.

Logo Design

  • A logo with the words "psychology works" in white text against a teal background, enclosed within a white rectangular border.
  • The image displays a minimalist logo with the text "psychology works" centered in a rectangular frame on a plain background.

Brand Colors

Soothing blues and greens for a warm, inviting brand.

Aquamarine

Color Formula

#609691

Ocean Blue

Color Formula

#186a7c

Sea Glass

Color Formula

#c3d2c4

Website Design

  • A modern workspace featuring a desk with a computer displaying website layout design, accompanied by a desk lamp, a potted plant, some stationery items, a coffee mug, and a clock on the wall
  • A master layout of a modern workspace featuring a white keyboard, a white mouse, a pair of silver scissors, a smartphone displaying a psychology website, a cup of coffee, and a small green plant.

Website Features

A refreshingly simple website designed to make new patients feel right at home.

User
Journeys

A website designed to easily guide people from the home page to the contact page with streamlined messaging and a clear call to action.

Responsive
Design

A mobile-friendly design so this website looks great and works seamlessly on all devices including computers, tablets, and phones.

SEO
Setup

A well-organized website with a sitemap submission to Google and Google Analytics turned on to track and grow traffic from day one.

Marketing Services

  • A graphical representation of various social media and search platforms displayed on mobile devices with connecting icons, representing Psychology Works, on a desk with office supplies.
  • A graphical representation of various social media and search platforms displayed on mobile devices with connecting icons, representing Psychology Works, on a desk with office supplies.

Brand Outlets

Designed to help build brand awareness and lead people to the new Psychology Works website.

Facebook

Profile Setup
Branded Graphics
Company Info
CTA Button
Activity Analysis

Google

Merged Listings
Branded Graphics
Company Photos
Office Hours
Activity Analysis

LinkedIn

Claimed Listing
Branded Graphics
Company Info
Use Guidelines
Activity Analysis

Yelp

Claimed Profile
Branded Graphics
Company Photos
Office Hours
Activity Analysis

Real Results

For Psychology Works

Once the Psychology Works logo and website were complete, we turned our attention to getting the new website in front of new patients to help grow Dr. Mike’s and Dr. Edna’s practice. Our results-oriented, tailored approach ensured we used the right marketing tools for their industry and local market. Take a look to see the results of our work together after a few short months.

Focus Areas

  • Competitor Analysis

  • Keyword Research

  • Google Analytics

  • Search Engine Optimization

  • Online Listings
  • Social Media

  • Blog

  • Performance Reporting

Success Metrics

0%
Total Increase in Website Traffic
Month 1 (Benchmark)
Month 2 (32% Increase)
Month 3 (224% Increase)

Graphic Design Projects