Roamin’ Rovers

San Francisco, California

A Re-Brand

For a Longtime Dog Walker

Bill was a dog walker in San Francisco before dog walking was a “thing.” He started his business in 1995 and slowly built up a name for himself around the Pacific Heights area. When Bill came to us, he was nearing retirement and looking to create a fresh new brand for his well-established business in preparation for a new owner to come in and take the reigns. Over the next few months, our team worked closely with Bill to completely re-brand Roamin’ Rovers with a new logo, website, business cards, car magnets, and T-shirt designs. Bill’s parting gift to the new owner set her up well to carry on the Roamin’ Rovers name in style.

Logo Design

  • This image features a logo for a business named "Roamin' Rovers," which indicates that they provide services such as walking, boarding, and training for dogs. The logo includes a stylized graphic
  • Logo of Roamin' Rovers featuring the silhouette of a dog with a leash in its mouth, set against a pale yellow background, advertising services for walking, boarding, and training of dogs.

Brand Colors

A natural color palette chosen to feel like a dog in the great outdoors.

Golden Retriever

Color Formula

#ddd09a

Forest Green

Color Formula

#384328

Marketing Projects

  • Front and back view of a person wearing a green t-shirt with a graphic of a dog silhouette and the text "Roamin' Rovers - walking - boarding - training," and a small paw.
  • Front and back view of a person wearing a green t-shirt with a graphic of a dog silhouette and the text "Roamin' Rovers - walking - boarding - training," and a small paw.

Graphic Design Projects