Framework Security

Marina Del Rey, CA

A New Brand

For a New Cybersecurity Business

Jerry reached out to our team after his investment with a Los Angeles marketing firm fell flat. A few steps down the road of branding his new business, Jerry was shocked to find his business name was already taken by another business in the industry. He had just quit his day job to go all in on his dream of a cybersecurity business, so the clock was ticking. Over a few short weeks, we helped Jerry settle on a new business name and provided guidance to help him confirm the name’s availability and lock it down. From there, we designed a logo and brand guidelines that became the visual identity of Framework Security.

Logo Design

  • Logo of "Framework Security" featuring an abstract design resembling a shield with layered elements above the company name in a sans-serif typeface.
  • Framework Security company logo displayed on a gray background.
  • The image displays a repeating pattern of stylized blocks in shades of grey, with the words "FRAMEWORK SECURITY" in capital letters situated at the center bottom.
  • A 2d maze with a complex grid pattern and a single point of entry at the top, with the goal located towards the center represented by a different colored square.

Brand Colors

Blues and grays to help establish a sense of trust.

Blue

Color Formula

#364959

Slate

Color Formula

#6c7a8c

Fog

Color Formula

#a3b2c2

A man with facial hair and glasses wearing a white shirt, posing for a headshot against a light framework security background.

“We worked with Daor Design in the past on different projects so we already knew they were incredibly talented. We asked them to develop our name and logo for a new consulting company. Their dedication and design took our breath away. I would highly recommend their services if you need a top performer.”

Jerry

Owner, Framework Security

Graphic Design Projects