Modern Express

Oakland, California

A Brand Refresh

For a Delivery Company

Elysa reached out to our team looking to refresh the brand and website for Modern Express, a San Francisco Bay Area courier. After providing top-quality courier services since 1951, it was time to refresh the brand to reflect the quality of the Modern Express services. Starting with the logo refresh, we gave the brand a fresh, modern look while still maintaining years of hard-earned brand recognition. From there we designed a completely new website to better present Modern Express’ services and streamline the user experience. Now Modern Express has a refreshed brand and website that build instant credibility with their clients.

Logo Design

  • Logo of "Modern Express" featuring a stylized letter "e" with green elements on a white background.
  • A repeated pattern of the 'Modern Express' logo consisting of the words 'MODERN EXPRESS' in capital letters next to a stylized green and blue chevron design on a white background.
  • A white delivery van with the logo "Modern Express" on its side panel, driving on a highway with trees in the background and the sun shining from above.

Brand Colors

Black and gray with a pop of green.

Fog

Color Formula

#f1f2f2

Grass

Color Formula

#0a9950

Road

Color Formula

#3b3b3c

Website Design

  • A laptop displaying a Modern Express logistics website with a theme of 24/7 delivery service, placed on a desk surrounded by cardboard boxes in a warehouse environment.
  • A tablet and a smartphone displaying a website for a modern express delivery service with consistent branding and design layout.

Website Features

A modern website design that is easy to use.

User
Journeys

A website designed to easily guide people from the home page to the contact page with streamlined messaging and a clear call to action.

Responsive
Design

A mobile-friendly design so this website looks great and works seamlessly on all devices including computers, tablets, and phones.

SEO
Setup

A well-organized website with a sitemap submission to Google and Google Analytics turned on to track and grow traffic from day one.

Marketing Projects

  • Three modern smartphones displaying different web pages with a focus on express delivery services, mounted against a beige brick wall background.
  • Two cardboard boxes with printed promotional flyers on top showcasing advertisements for Modern Express's new website and cost-effective solutions.
A smiling woman with long brown hair and a black top answers website design FAQs in an indoor setting.

“Daor exceeded our expectations for our new website. Through the whole process they were super professional, responsive, and attentive. They listened to our values and needs and exemplified them perfectly on our website. Highly recommend!”

Elysa

HR Manager, Modern Express

Graphic Design Projects