After a long teaching career, Samantha was ready to leverage her years of experience into a coaching business for parents and teachers. When she reached out to our team, Samantha was looking to build her new brand the right way from the very beginning. First, we helped Samantha settle on a name for her business, Rapport Parent Coaching. Then we designed her custom logo and brand guidelines to help keep Samantha’s new brand consistent moving forward. From there we designed a responsive website complete with keyword-optimized content to help Samantha clearly communicate her services to parents and teachers. Finally, we prepared social media content guidelines to equip Samantha to manage the social media for her new business moving forward. Take a look at our work on the Rapport Parent Coaching brand.