Avis Caravello

San Francisco, California

A Rebrand

For a Partner Placement Firm

Avis Caravello came to our team looking for a fresh new brand and website for her San Francisco-based partner placement firm. Our team worked closely with Avis to build her new brand from the ground up. We started with her logo, brand guidelines, and business stationery. From there we designed her new website to reflect the new brand, and resonate with her target market.

Logo Design

  • The image displays the logo of 'Avis Caravello - Law Firm Group & Partner Placement' on a white background, indicating a professional services brand specialized in legal recruitment and placement.
  • Dark green background with a diagonally placed lighter green stripe, featuring the white text "Avis Caravello" in a sans-serif font.
  • Four professionals walking through an office space with large windows in the background, displaying a muted color palette with a green overlay. Avis Caravello is among them.

Brand Colors

Traditional blues and grays with a pop of orange.

Fog Gray

Color Formula

#f1f1f2

Racer Green

Color Formula

#216945

Forest Green

Color Formula

#224c36

Website Design

  • A laptop placed on a desk displaying a webpage about Avis Caravello's insights on building winning teams, with a notebook and a cup of coffee to its side.
  • A tablet displaying a news article about building winning teams beside a cup of coffee on a black surface, with a plant to the side and a smartphone showing Avis Caravello's biography page.

Website Features

A modern website design that gets right to the point.

User
Journeys

A website designed to easily guide people from the home page to the contact page with streamlined messaging and a clear call to action.

Responsive
Design

A mobile-friendly design so this website looks great and works seamlessly on all devices including computers, tablets, and phones.

SEO
Setup

A well-organized website with a sitemap submission to Google and Google Analytics turned on to track and grow traffic from day one.

Marketing Projects

  • A professional stationery set including business cards, letterheads, and envelopes by Avis Caravello displayed on a black surface next to a cup of espresso.
  • A professional stationery set including business cards, letterheads, and envelopes by Avis Caravello displayed on a black surface next to a cup of espresso.

Graphic Design Projects