Hotel Americano

Northern Mariana Islands

A New Brand

For an Island Resort Hotel

The owners of Hotel Americano reached out to our team to brand their new resort hotel located in the Northern Mariana Islands. They wanted a timeless logo with an Italian design influence. This project came with the unique design challenge to showcase the letters “HA” for Hotel Americano displayed in a way that could also read as “AH” for the owner’s personal initials. To solve the problem, we layered the letters and wove them together in a way that could read either way. Other design considerations included coordinating with the new hotel’s interior colors and designing for flexibility to accommodate everything from exterior signage to embroidered towel monograms. Within a matter of weeks, the Hotel Americano team was presented with a full logo package including several logo variations to accommodate their needs. Take a look at our logo design work for Hotel Americano.

Logo Design

  • The image shows a graphic logo with the letter "a" at the center surrounded by the text "Hotel Americano" arranged in a circular fashion, with smaller text "est. 2019.
  • The image displays a graphic logo that features the letter 'a' stylized with what appears to be a grain shoot motif, and text arranged in a circular fashion around it, which reads "Hotel American
  • The image showcases a logo for "Hotel Americano," specified as being owned and operated by TDI, set against a dark background with the letter 'A' prominently stylized above the text.
  • A monochromatic image displaying a series of penciled architectural drawings or sketches of the Hotel Americano, with the focus on a domed structure on the left side.

Brand Colors

Understated, earthy colors for a timeless brand.

Cream

Color Formula

#eae7e5

Sand

Color Formula

#c59765

Charcoal

Color Formula

#3b3b3c

Graphic Design Projects