Watsonville Optometry
Watsonville, California
A New Brand
For a Newly-Acquired Optometry Practice
Dr. Krupa had recently acquired an optometry practice. She was looking to give her new practice a fresh look that would resonate with a younger patient demographic. After listening to Dr. Krupa’s design ideas, we completely rebranded the business — starting with a new logo. From there, we designed the new website to make it easy for new and existing patients to book an appointment. Because of Dr. Krupa’s goal to reach younger patients, we designed her website to look especially great on a phone. Take a look at our work with Krupa on the Watsonville Optometry brand.
Logo Design
Brand Colors
A sophisticated, timeless color palette.
Lense
Color Formula
#f9f8f7
Tan
Color Formula
#cac5bc
Lash
Color Formula
#353535
Website Design
User
Journeys
A website designed to easily guide people from the home page to the contact page with streamlined messaging and a clear call to action.
Responsive
Design
A mobile-friendly design so this website looks great and works seamlessly on all devices including computers, tablets, and phones.
SEO
Setup
A well-organized website with a sitemap submission to Google and Google Analytics turned on to track and grow traffic from day one.

I worked with Daor Design to build my brand and I am so happy I went with them! They are easy to work with, have amazing ideas, and are very professional and organized. Daor Design listened to what I was looking for and added their own touch to really make the brand shine! They created my logo, website and I am also working with them to create an online profile for my company. Thank you so much to the entire team, I couldn’t be more happy with the results!